Fresh off the debut of NikeLab and the unveiling of the Nike Free Mercurial Superfly HTM, Nike CEO Mark Parker sat down with Gary Warnett and fashion/art publication 032c to discuss the new endeavor. Supplementing last fall's in-depth look inside HTM, the piece takes a look at the continual evolution of HTM - the long-running collaboration between Hiroshi Fujiwara, Tinker Hatfield, and the Swoosh's CEO - as Parker touches on the importance of the Mercurial, the compelling nature of performance i...
Fresh off the debut of NikeLab and the unveiling of the Nike Free Mercurial Superfly HTM, Nike CEO Mark Parker sat down with Gary Warnett and fashion/art publication 032c to discuss the new endeavor. Supplementing last fall's in-depth look inside HTM, the piece takes a look at the continual evolution of HTM - the long-running collaboration between Hiroshi Fujiwara, Tinker Hatfield, and the Swoosh's CEO - as Parker touches on the importance of the Mercurial, the compelling nature of performance i...
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